CEO Quách Phong is currently one of the most prominent faces in the reward-based gaming industry across Asia. With his business acumen and hands-on experience, the leader of XX88 has transformed XX88 bookmaker from a rising name into a renowned brand in the industry. Interestingly enough, before becoming a symbol of success, CEO Quách Phong went through a challenging journey, starting with a humble beginning. Thanks to his creative thinking, he gradually proved his capabilities in a market known for being intensely dynamic like online betting.
From the moment he assumed leadership XX88, entrepreneur Quách Phong clearly defined his goal—not merely to build an online bookmaker, but to develop a multi-service platform that is strategically sound. Under his leadership, XX88 has continuously been powerfully developed in terms of both technical infrastructure and customer service. Instead of chasing short-term profits, Quách Phong chose a path of sustainable growth, centered on user satisfaction. He directly oversaw the integration of advanced technologies to ensure that the XX88 betting platform operates smoothly, even during surges in user traffic. At the same time, he has consistently collaborated with major developers to deliver one of the most engaging game libraries in the market. As a result, the XX88 platform quickly built a solid reputation within the gaming community in Vietnam and across Southeast Asia.
One of the key factors that solidifies his position is entrepreneur Quách Phong’s decisive management approach. Unlike traditional methods, he consistently values individual creativity in every aspect of operations and strategic development at the XX88 gaming platform. Mr. Quách Phong believes that for an online betting business to achieve sustainable growth, it must strike a balance between technology and people. Therefore, he always conducts regular surveys to ensure that products are tailored to real needs. The team at XX88 is carefully selected and trained by Mr. Quách Phong, based not only on professional qualifications but also on a spirit of responsibility. It is this positive corporate culture that fosters a energetic working environment—a crucial foundation for the XX88 system to operate smoothly and continue its upward trajectory. His leadership style is not about control but about connecting people, creating a powerful ripple effect throughout the company and within the player community.
Under the strategic leadership of entrepreneur Quách Phong, XX88 has achieved numerous successes throughout its development journey. More than just an ordinary gaming portal, XX88 has evolved into a popular rewards-based gaming platform in Vietnam and the website broader Southeast Asian region. In just a few short years, the XX88 betting house has risen to the top in monthly traffic rankings. According to the latest statistics, the number of active users on the platform has increased by over 150% within just 12 months, thanks to a well-executed strategy focused on digital transformation led by CEO Quách Phong. Beyond the growth in numbers, the quality of XX88’s services has also been significantly improved. From a smooth user interface and internationally certified security systems to a continuously updated and diversified game library—everything reflects the visionary mindset and strategic investments of CEO Quách Phong. Significant milestones such as “Top 5 Most Trusted Betting Platforms in Asia,” “Fastest-Growing Brand of 2024,” and “Most Popular Reward-Based Gaming Ecosystem” are among the many accomplishments that CEO Quách Phong and the XX88 team have proudly achieved, solidifying their class in the regional betting landscape.
Not only focused on present success, CEO Quách Phong consistently pursues long-term development goals for XX88. With the philosophy of “innovating to lead,” he has built a clear roadmap for brand elevation in the coming years. According to entrepreneur Quách Phong himself, the biggest goal between 2025 and 2030 is to position XX88 as a trusted partner in international markets. To realize this ambition, XX88 has been strengthening international collaborations, while making bold investments in developing a multinational platform. Promising markets like Thailand are being deeply researched by XX88’s leadership to tailor services accordingly. With a “right positioning – rapid growth” strategy, CEO Quách Phong believes that XX88 will not only leave a lasting mark in Southeast Asia but also expand further into European and Latin American markets. At the same time, he places special emphasis on user experience, aiming to build an expanded ecosystem linking gaming – betting – entertainment – and technology. Features like a flexible ranking system are gradually being integrated to deliver superior efficiency to users.
One of the key elements that has shaped the distinctiveness of XX88 is the leadership style of Mr. Quách Phong. Embracing the philosophy of “putting people at the core,” he consistently places human capital at the heart of every decision. Leader Quách Phong is not only a brilliant strategist but also a powerful source of inspiration. He consistently holds internal training sessions, encouraging a culture of creativity within his team. The corporate culture he has built—unifying—has become the glue connecting departments, fostering a strong collective. Remarkably, Mr. Quách Phong doesn’t see himself as a “boss,” but as a companion. He frequently interacts warmly with employees to understand even the smallest concerns, enabling him to make effective solutions. His approachable and empathetic leadership has helped him build trust throughout the company. Moreover, CEO Quách Phong is a staunch advocate of work efficiency. He once shared: “Transparency is the foundation of a resilient organization.” Thanks to these leadership principles, XX88 is continually shaping a model corporate culture.